WebCami’s Toolbox: Mixmax

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While I’m on vacation, I’m reminded of how great it is to be able to schedule emails. So as I’m prepping to leave this week, I’m also preparing a few emails to go out as I depart, so I don’t have to do it when I’m rushing to get ready.

I learned about Mixmax about a year ago through a colleague. Before finding it, I had used a free version of Boomerang to schedule emails. Boomerang sends emails back to you as a reminder to deal with them and allows you to schedule your sends. This just added more to my already out-of-control mailbox. Both options are GMAIL/G SUITE add-ons, which I have decided to build business management around.

Here are the features listed on the Mixmax website:

  • Know who opens your email and when
  • With one-click scheduling, book meetings in one email instead of ten. Your guest picks a time in the email, and we do the rest. No more back and forth. No double bookings.
  • Create the perfect email with one-click templates.
  • Write now, and send it later.

I don’t use the scheduling feature because I use Calendly, but I can’t live without the rest.

Here’s how Mixmax can work for you:

  • Know if a client receives a critical email. If you see they haven’t opened your email, you can check with them to ensure it didn’t go to spam.
  • Template things you tell clients often. This is priceless for status updates when you are building new sites. I have over 30 emails prepared for this purpose.
  • Answer your clients’ emails after hours and schedule them for regular business hours. No one needs to know you’re working late or up early. This is so important when training them to respect your regular work hours.

Their last option, right now, send later, is the one that matters the most to me. I’m unavailable 24/7, and I try to keep my email returns during my working hours just so clients realize that if they email me at 7 pm, they aren’t getting a response until the next day.

What tools do you use to manage emails? 

Please share with us on Facebook.

RESOURCES: 6 golden rules to responding to client emails

Cami MacNamara

Cami MacNamara has 20+ years of experience running a small, profitable, one-person web design business, so she can walk her dog whenever she likes. WebCami.com / Twitter / Instagram